Amnesty Hamburg – Campaign
This campaign was created as part of a university project to recruit new volunteers for the organization. The focus was specifically on Hamburg, as the campaign targeted the local branch rather than Amnesty International as a whole.
Bold words combined with meaningful symbols, each reflecting current issues, were at the heart of the concept. The ship’s wheel stood for strength, the anchor for open-mindedness, and the seagull for a loud and clear voice. The postcards and bookmarks were distributed at Amnesty Hamburg’s information booths.
Anna Papakonstantinou, Kommunikationsdesign in Hamburg.
Grafikdesign, Animation, Illustration.
mail@anna-papakon.com • +49 152 5357 1361